# The Possibility
Canonical: https://agency-os.ai/the-possibility/
Summary: How we built The Possibility with author Jim Curtis: his coaching method as an app on iPhone, Android and the web, used by more than 8,000 members.

Case study · The Possibility

# A coach’s method, *in every pocket.*

Jim Curtis, author of The Book of Possibility, coaches people one at a time. We built the app that brings his method to everyone else, on iPhone, Android and the web.

- [Book a free consultation](/book-a-call/)
- [See it on the App Store (opens in a new tab)](https://apps.apple.com/us/app/the-possibility/id6780344693)

 ClientJim CurtisAuthor of The Book of PossibilityWhat we built
- iPhone app
- Android app
- Web app
- Website
- Team console

Live sinceSeptember 2026App Store, then Google Play in October[App Store (opens in a new tab)](https://apps.apple.com/us/app/the-possibility/id6780344693)[Google Play (opens in a new tab)](https://play.google.com/store/apps/details?id=com.thepossibility.android)Kept running byOur teamSince launch: the apps, the website and the console            ![The Possibility on a desktop, a laptop, a tablet and a phone: the website, a session, the sleep page and the book companion](/wp-content/uploads/2026/10/the-possibility-across-devices-clear.webp)

The result

## Built for one coach. *Used by thousands.*

Live on the App Store since September 1 and on Google Play since October 6, with one account across phone, tablet and computer.

  8,000+members in the first six weeks 50,000+sessions since launch

> What I love about this app is that it’s so simple.

***Jim Curtis**, author of The Book of Possibility*

- [App Store (opens in a new tab)](https://apps.apple.com/us/app/the-possibility/id6780344693)
- [Google Play (opens in a new tab)](https://play.google.com/store/apps/details?id=com.thepossibility.android)
- [Web app (opens in a new tab)](https://thepossibilityapp.com/)

        The brief

## Make it feel like *a session with Jim.*

From Jim Curtis, author of *The Book of Possibility* (Simon & Schuster): a method, not a library of calming audio. His three steps, Release, Align, Become, in his own words, for whatever a person brings tonight, on the phone in their hand or the laptop on their desk, and opened by the book itself.

### A coach who answers *in his voice.*

Talk to Jim is an AI coach built on his method. It remembers what you are working on and builds a personal session for the moment you are in.

### The right session *at the right hour.*

Mornings and Evenings put a short practice in front of you when it will land: one to begin the day, one to let it go.

### The book *opens the app.*

Any edition of the book unlocks a welcome from Jim and six reader-only sessions, for life. An email is the key.

     ![The Possibility on iPhone: Talk to Jim, a coaching chat in his voice](/wp-content/uploads/2026/10/the-possibility-app-jim-ai-iphone.webp) ![The Possibility on iPhone: Mornings, with the Vibrant Morning session](/wp-content/uploads/2026/10/the-possibility-app-mornings-iphone.webp) ![The Possibility on iPhone: the Book Companion, with a welcome from Jim and reader-only sessions](/wp-content/uploads/2026/10/the-possibility-app-book-companion-iphone.webp)

What we built

## Everything it took, *under one roof.*

Ten pieces, built to work as one, and supported after launch.

- **iPhone app***Mornings, evenings, sleep*
- **Android app***The same account*
- **Web app***Any browser, offline too*
- **Talk to Jim***In his voice*
- **Website***The way in*
- **One membership***Three stores*
- **Book unlock***Every edition*
- **Team console***Sessions and members*
- **Reminders***Quiet at night*
- **Original music***Under every session*

 The parts

One account on every device. Whatever a member buys, wherever they buy it, the whole library follows them.

 How it holds together

Jim’s team runs it from **one console**, with members and sessions **refreshed every hour**.

The timeline, 2026

## From first sketch *to both stores.*

    Feb2026

### Kickoff.

- The work begins with Jim.
- Wireframes follow the next week.

   Mar2026

### The build starts.

- A working prototype proves the flow.
- Then the iPhone app is built for real.

   Jun2026

### Into testers’ hands.

- The app opens to outside testers.

   Sep 12026

### Live on the App Store.

- Released the month the book publishes.

   Oct 62026

### Live on Google Play.

- Android joins iPhone and the web.

In the wild

## Voices from *the App Store.*

> Have been listening every night and I genuinely feel a difference. Grateful to have this resource at my fingertips!

*S**Soph.1111***App Store review · United States**

> The hypno-meditations, the guided experiences, and the ability to come into the app with something specific you’re working through make it feel very personal rather than one-size-fits-all.

*BB**Blooming & Becoming***App Store review · United States**

> I’m a Hypnotherapist and I’ve so needed this too. I think this is absolutely brilliant.

*HG**Holly Grahn***App Store review · Canada**

> I love this. Loving the book and doing meditations twice daily

*D**Dboudreau1***App Store review · Canada**

Why it matters

## What you do best can reach *more people than your calendar.*

Jim Curtis coached one person at a time; now his method reaches everyone who opens the app. If your best work is limited by your own hours, tell us what it is. You leave with a clear next step, and within two days a one-page note that is yours to keep.

  [Book a free consultation](/book-a-call/) [Next story: Small College Consulting](/small-college-consulting/)

Thirty minutes. A real person, every time.
